Mobile Accessories Profitability on Social Media
Today, in the 21st century, everyone owns a mobile phone. And for youngsters, life seems quite impossible and unimaginable without a smart phone. According to a research held in 2016, the number of mobile phones sold in a year counted to 1.5 billion. One point five billion in just a year! Isn’t it huge and massive?
According to Allied Market research, the revenue generated from the sales of the mobile phone accessories market is said to reach $107.3 billion by 2022. Speaking of the accessories, nearly everyone possesses power banks or earphones. According to a study conducted in India, the number of sales of mobile phones is equal to increasing number of sales of the mobile phone accessories.
Role of various factors on increasing sales of mobile phones and its accessories
Smartphone market is one of the most profitable market. Along with the smartphones, mobile accessories are also gaining popularity in the market. With the increase in the number of sales of mobile phones, there has been seen an increase in the sales of the mobile phone accessories as well.
According to another research, everyday people are moving from villages to cities. These people are gaining exposure of the environment and awareness of the importance of the mobile phones in daily life. In order to make their lifestyles better, they go for buying one. Hence, there is an increase in sales. The demand of mobile phones have increased in the recent years due to the increasing popularity of the social media.
People are disconnected with each other but are connected on social media. They find it better to sit in peace at home and scroll their favorite websites than to go out and face the sun. A person not having a mobile phone or even a person who possesses an old model of a phone is said to be backward, less social, or people assume them to be from a low social class. Another reason for the increased demand of a mobile phone is that smartphones are being offered at very low prices. No one would like to waste such golden opportunity of enjoying high features at relatively low prices. Ecommerce websites also play a lead role in the increasing popularity of the mobile phone accessories. Today’s world demands a mobile phone, without which life is considered unthinkable and impractical.
Smartphone accessories is one successful business on the social media. Everyone looks for the phone cases, ear phones, or selfie sticks on social websites. One important step that you would not want to skip is the marketing of your accessories. If the right amount is invested on the online marketing, that could be done through Google ads, Facebook ads, Instagram marketing etc. there is no one who can stop you from a successful business if you get instant Instagram followers. A key to a successful business is bringing innovations to your product. If a company offers the same accessories for years, it will lower their audience. Customer preferences keep on changing. They want to experience new things. Hence, if a company do not bring innovations to its products, it loses many of its loyal customers.